I have written a lot about keyword research and its benefits. One of the major mistakes I have seen many people make is that they will target direct keywords instead of long-tail keywords (LTK) .
If you are not familiar with long-tail keywords, here is a quick example of the difference between short-tail and long-tail:
- Long-tail Keywords (Ex. of a short-tail keyword) – Monthly searches 50
- Long-tail Keywords vs. short tail Keywords (Ex. of LTK) – Monthly searches 12
- Long-tail keywords conversion rate (Ex of LTK) – Monthly searches 13
You may notice that the last two keywords have fewer searches, but the competition for these two keywords is far less than it is for the short-tail keyword.
Also, long-tail keywords drive more targeted traffic than short-tail keywords do, so your conversion (sales, email sign-ups) improves a lot.
If you want to learn more about this subject, check out How long tail keywords could equal massive success.
In this post, I am sharing some of the best long-tail keywords’ finder tools. Note that some of them are free, and a few of them are paid. I will explain the features of each, and you can choose any one that suits your needs.
Best Ways To Identify Long-Tail Keywords:
1. SEMrush:
SEMRush is most popular way to find tons of long-tail keywords within a few minutes of work. What differentiate this tool from others is, ability to see:
- Keyword volume
- Keyword difficulty
- Keyword CPC
- Competition score
A data like this, will help you to prioritize the keywords that are going to be easy for you to rank.
There are a few ways to identify long tail keywords using SEMRush, and lets learn that.
1. How to Identify long tail keywords:
This is one reason SEMRush is popular among SEO’s as it let you reverse engineer any webpage or a domain to mine all the keywords. Using the SEMRush filters, you can quickly remove all the short-tail keywords, and focus on long-tail keywords
To use this feature,
- Create an account on SEMRush (Use SEMrush coupon to get free access for 14 days)
- Once logged in, enter your competitor website address in the “domain overview” section
On the result page, click “view full reports” under “Top organic keywords”
Now, on the next page use the filters to remove all short tail keywords.
Under advanced filters, select “Includes” “word count” greater than 2 or 3. This should look something like this:
As you can see, within seconds you will be able to create a long list of long term keywords.
Similarly, you can repeat the process by inputting all your competitive domains, and you will be able to find a mega list of long tail SEO keywords for your project.
2. How to find long tail keywords using Seed keywords:
This is another popular method among SEO’s to generate long tail keywords. This method is simpler, and works wonder for generating tons of long keywords.
Here is how to use this method:
- Login to SEMrush dashboard
- Click on Keyword magic tool > Under Keyword research
- Enter your seed keyword
On the result page, click on “advanced filters” and set the word count from 3-15.
Click on “Apply filters” and within minutes, keyword magic tool will generate hundreds of long tail keywords with volume. (See screenshot below)
There are a few more settings here to fine tune keyword generator suggestion. One of my favorite is using the “Questions” filters.
Unlike traditional keyword research, SEMrush takes away the guess work & help you quickly find long-tail keyword from any website. If you are looking for one perfect tool for long-tail Keyword research, look no further than SEMrush.
You don’t have to believe me rather for next 14 days use SEMrush for free.
2. KWFinder:
This is one of the newest entrant in the Keyword research tools market. However, the kind of features & functionalities KWfinder offers, it’s certainly one of the best tool out there.
KWfinder provides all important data about the keywords including difficulty level to help you find the easy to rank long-tail Keywords. Personally, after SEMrush is this is the second tool I use & recommend.
3. Answer the Public:
This one is one of my favorite free long tail Keyword research tool. This one is in the line of UberSuggest but offers one unique proposition.
Using this tool, you can search for any Keyword & it would show you common questions asked around that “Keyword” “Topic” in search engine. As a free option, this is the best long-tail keyword finder tool.
4. Google Auto Suggestion tool:
The auto-suggestion feature of Google search is your first free tool. This is a handy feature from Google, which will allow you to easily find long-tail keywords in any niche. Google auto-populates keywords (search terms) based on popularity.
All you need to do is start typing your first keyword, and select the options from the auto-suggestion.
You will need to use another keyword tool to see additional details such as the number of searches, CPC, competition and other important information. (On my micro-niche site, I usually skip the competition check because it is easier to get a higher ranking with a niche site.)
You can repeat the same process with Amazon. Amazon search is powered by its own engine, and usually, you will find keywords which have buying intent.
5. Google Auto-suggest:
This is a tool by Keyword Tool Dominator which actually takes the default feature of Google’s auto-suggestion to the next level.
With this free tool you can easily find all auto-suggested keywords, and it will allow you to download keywords in .csv format.
You can then use any of your favorite keyword research tools to check other important details about the keyword.
If you are using Google search to find new long-tail keywords, I highly recommend that you make a shift to this one.
6. WordTracker Keyword Tool:
WordTracker is a popular SEO keyword tool. Using WordTracker Keyword Tool you can easily find profitable long-tail keywords along with important details like searches, competition, IAAT (keyword in anchor and text) and KEI (keyword effectiveness index).
With a free confirmed account, you will be able to get 100 keyword results. I actually find this tool to be very effective, as you can easily find long-tail topic ideas. Here is a screenshot of this tool in use, to give you a better idea:
You can also consider taking their 7-day free trial to get advanced features like:
- The ability to see 2000 search results
- The option to use the related search tools (this is very handy)
- Access to search engine data using SEMRUSH
- The option to save your lists
- The option to get other details like competition details and KEI
You can create a free account for WordTracker and start using this tool right away, or grab a 7-day free trial of their advanced version as suggested above.
7. Long Tail Pro:
LongTail pro is another paid tool, and it offers many features in addition to finding profitable long-tail keywords. They used to be desktop based solution & now everything is on cloud. They are popular among niche marketer & a good tool if you are looking for paid options.
You can grab a complete 10-day free trial from here.
These are some of the best paid and free long-tail keyword tools and software I have tried and can recommend freely.
Once you have compiled a list of keywords, your goal should be to write down high-quality content, targeting those keywords.
Other long tail keyword research tools:
You can check out this guide to understand what you should focus on in order to create high-quality articles.
And here is how to write SEO friendly content.
The key is to write content targeting your users, and then work on optimizing On page SEO elements like heading tags, meta title and description, readability, LSI and keyword density, to make your article search-engine-friendly.
Short tail keywords are usually of 1-2 words. Where are long tail keyword are usually more than 2 words.
There are various tools that let you generate long tail keywords based on your seed words. Some of the most popular long tail finder tools are:
SEMRush
Google auto suggest
Use Google Analytics
Use Google search console
Answethepublic
Use Amazon for finding buying intent long tail keyword
Use Quora
Use Q&A websites like wikihow
KWfinder
Here are a few more free SEO tools that you should not miss:
If you know of other free tools or software for finding profitable long-tail keywords, do let me know via the comments section below.
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