Looking for an honest AIOSEO review to help you settle on the right SEO plugin for you?
Search engine optimization (SEO) is a crucial digital marketing channel that can help boost brand awareness, reduce customer acquisition costs (CAC), and more. The best part is that it’s one of the most cost-effective marketing channels.
But to win at SEO, you need the right SEO plugin.
Spoiler alert: If you’re a WordPress user, then AIOSEO is that plugin.
In this comprehensive AIOSEO review, we’ll dive deep into its features and capabilities. I’ll also compare it to other popular WordPress SEO plugins like Yoast and Rank Math.
By the end of this AIOSEO review, you’ll be able to determine if it’s worth your investment in 2025.
A Brief Introduction to AIOSEO
All in One SEO (AIOSEO) is a comprehensive suite of SEO tools designed to simplify the process of optimizing websites for search engines. Going as far back as 2007, AIOSEO is THE original WordPress SEO plugin. And with over 3 million active users, you can rest assured that the tool does what it says—and more.
AIOSEO is a powerful WordPress plugin offering a holistic approach to managing various SEO aspects, from on-page optimization to technical configurations. With its intuitive interface and robust features, AIOSEO aims to simplify SEO, making it accessible to users of all skill levels.
Here are some examples of what some of AIOSEO users are saying:
Setup & User Interface
AIOSEO’s setup process is designed to be user-friendly, ensuring that even those with minimal SEO knowledge can get started quickly. The plugin features a Setup Wizard that guides you through essential configurations, simplifying the initial setup process.
This streamlined approach eliminates the complexity often associated with SEO plugin installations.
After installing and activating AIOSEO, you’ll see the General Settings tab, where you can launch the Setup Wizard with a single click.
If you already have an SEO plugin, you can also easily import all your data from the plugin, making setting up much easier.
To help you set up your site correctly, the wizard will ask for your site’s details, such as:
- The category that best describes your site
- Your site’s home page title and meta description
- Your business name, contact, logo, and social profiles
For example, if you choose the Site Title smart tag, the name of your site will be added to the SEO title.
Next, you’ll be asked to fill out more information about the person or organization representing the site, including social media profiles.
After this, you can select what SEO features you would like to enable on your site.
Finally, you’ll get a preview of what your site will look like on search engine results pages (SERPs).
If you’re happy with your AIOSEO settings, click ‘Save and Continue.’ If not, you can always return to the step you want to edit and make the necessary adjustments.
After that, you just need to enter your AIOSEO license key, and the plugin is ready to use.
In all honesty, I’ve only encountered a few other plugins that are this easy to set up. With AIOSEO, you can get your site’s SEO configured in 10 minutes or less.
Using the SEO Analysis to Benchmark Your SEO
For an existing site, I always like to know where I stand regarding how well-optimized it is. And that’s where AIOSEO’s SEO Analysis comes in handy.
This is actually a suite of tools that includes:
An SEO Audit Checklist
This tool analyzes many different elements of your website and gives you a score of how it’s optimized. It also provides recommendations for improving it.
The checklist covers basic SEO, advanced SEO, performance, and security. This ensures a holistic evaluation of your site’s SEO.
Competitor Analysis
This section of the SEO Analysis helps you see how well-optimized your competitors’ sites are.
You can easily see gaps you can capitalize on so you get an advantage and improve your SEO.
Headline Analyzer
The Headline Analyzer is a handy tool that helps you craft click-worthy headlines for your posts or pages.
The tool analyzes your headlines and recommends how you can improve them for better clickthrough rates (CTRs).
I also like the fact that you can use this tool when editing posts or pages in the WordPress editor.
For me, the SEO Analysis alone had me sold on the power of AIOSEO. With just this tool, you can get a clear picture of the steps you need to take to improve your SEO.
Need a free tool that analyzes a website’s SEO?
Then, check out AIOSEO’s standalone SEO Analyzer.
On-Page SEO
On-page SEO refers to the optimization of individual web pages to improve their search engine rankings and attract more organic traffic. It involves optimizing both content and HTML source code to make a page more relevant, valuable, and easy to understand for search engines and users.
So, how does this top SEO plugin fare when it comes to on-page optimization?
AIOSEO’s SEO Meta Box
The AlOSEO General settings menu starts with a nice-looking Snippet Preview of how your post’s metadata will look on SERPs. This is called the meta box and includes a page’s:
Here’s an example:
You can manually choose between smart tags (over 22 preset options) or type in your title and meta description to optimize your post or page. You can also use AI to automatically generate these. Plus, if you want to get creative, you can add emojis using the in-built emoji picker.
Overall, AIOSEO’s meta box is beginner-friendly and lets you easily manage your SEO.
Content Optimization & Readability Analysis
Content and readability analyses are indispensable on-page SEO tools that can help you benchmark your content against SEO best practices.
For instance, a content analysis checks your content’s:
- Readability: how easy it is for users to read and understand your content.
- Links: The number of internal and external links on your post or page.
- Keyword usage: checks if you’ve used your target keyword in important sections such as the SEO title, meta description, and first paragraph of your content.
- Keyword density: The percentage of your content that’s made up of your target keyword.
In this regard, I haven’t found any WordPress SEO plugin that does it better than AIOSEO.
One of AIOSEO’s fan-favorite features is the TruSEO On-Page Analysis module. This is a web page content analysis tool that checks individual pages for SEO best practices and makes recommendations on how to improve your content based on your target keyword and other factors.
What amazed me is that AIOSEO also integrates with Semrush, making it easy to look for secondary keywords on the fly.
AIOSEO even shows you the search volume and trends for each related keyword. When you find a related keyword you want to use, simply click on the ‘Add Keyphrase’ button.
Using TruSEO for Content Optimization
AIOSEO’s TruSEO Analysis gives you a quick and easy overview of your overall SEO score in the top right corner of your page. Here’s an example:
Clicking on the score gives you a drop-down menu with the AIOSEO menu.
You can also find this tool at the bottom of your page when in editor mode.
The Basic SEO analysis provides a quick overview of your page’s optimization. It highlights areas that are crucial for your page to rank well on search engines.
You also have a Readability tab that highlights areas for improvement to keep visitors engaged with your content while also helping to enhance your search rankings.
On top of that, AIOSEO even analyzes your title and offers tips on what you need to improve to increase your CTR.
Regarding on-page analysis, no SEO plugin beats All In One SEO. It covers all the basics, giving you an edge over competitors.
Want help implementing these optimizations?
Then check out our comprehensive on-page SEO checklist for tips.
Link Assistant
The first time I heard about AIOSEO’s Link Assistant, I laughed it off as hype. When I took it out for a spin, however, I was happy to be proven wrong.
What is Link Assistant?
Simply put, it’s a magic tool that builds internal links on your site (well, it feels magical every time I use it).
FYI, internal links are links between posts on your website. They play a crucial role in helping search engines like Google crawl, index, and rank your content. From my experience, pages with more internal links pointing to them tend to rank higher. That’s why I’ve developed the practice of carefully planning out an internal linking strategy on each site or piece of content I work on.
If you’re unsure which posts to link to, Link Assistant is an invaluable tool. It crawls your site and generates a comprehensive link report showing internal, external, and affiliate links on your site.
It also identifies orphaned posts—pages with no internal links pointing to them—which are often overlooked by search engines. Whenever I find orphaned content, I immediately add links to ensure it gets indexed properly.
If you manage a large website, building internal links can be tedious. However, AIOSEO makes it super easy, as you don’t even have to open the pages you’re building links to. All you have to do is open Link Assistant, confirm the links you want to add, and then click Add Link.
For detailed instructions, check out our tutorial on adding internal links in WordPress.
AIOSEO AI Integrations
AI integration has quickly become a crucial component of effective SEO tools as it helps improve efficiency. It also helps you scale some SEO tasks that would have otherwise taken a full team of SEOs.
AIOSEO recognizes this trend, leveraging artificial intelligence to streamline content creation and optimization. This AI-driven approach enhances efficiency and effectiveness, providing you with intelligent suggestions and insights.
Two of the AI-powered tools I found to be indispensable are the AI Writing Assistant and the AI Title/Description Generator.
Let me quickly show you why you need them on your site.
AIOSEO’s AI Writing Assistant
AI Writing Assistant is a revolutionary tool that acts as your personal SEO guide. It helps ensure that your content is primed to rank well on search engines.
Powered by SEOBoost, AI Writing Assistant evaluates your content according to the top-ranking search results targeting the same keyword. I especially love the fact that I can use AI Writing Assistant on both existing content and the content I’m currently creating. This means I can revisit old content and optimize it with the intelligent suggestions of this powerful AI tool.
I also loved that the AI Writing Assistant gives you LSI keyword suggestions and even shows you examples of using them in your content! Now that’s a time-saver.
AI Writing Assistant is free for all plans. However, you need a paid SEOBoost account, as most of the optimization data comes from there.
Learn more about this game-changing tool in our tutorial on using an AI Writing Assistant in WordPress.
AIOSEO’s AI Title/Description Generator
Another AI-powered feature I’ve fallen in love with is AIOSEO’s AI Title/Description Generator. This tool analyzes a page’s content and provides smart recommendations for meta titles and descriptions. These are optimized to help improve click-through rates.
Personally, I find this extremely useful, as coming up with engaging and optimized SEO titles and descriptions is time-consuming.
For detailed instructions on using this feature, check out our tutorial on using a title tag generator in WordPress.
Author SEO & Google E-E-A-T
Proper author profiles contribute to a website’s credibility and authority, enhancing its overall SEO. In fact, I’ve come to realize that your author profile contributes immensely to Google’s E-E-A-T signals. FYI, E-E-A-T stands for:
- Experience refers to firsthand knowledge or practical familiarity with a topic.
- Expertise goes deeper, indicating a high level of understanding of the subject.
- Authoritativeness is about being recognized as a reliable source, while
- Trustworthiness reflects the overall credibility of the content and its publisher.
These elements apply to all web content but are more relevant for pages that discuss finance and health-related issues. These are often called YMYL (your money, your life) pages/sites. For more on these concepts, check out our guide on E-E-A-T and YMYL.
While WordPress enables you to add author profiles by default, it’s very limited. I, and many others, want something more. That’s why I was so excited the first time I tried out AIOSEO’s Author SEO module.
This module enables you to add essential information to your user profiles.
You can also add topics and disciplines you know about. Plus, you can even include awards you’ve received and languages you speak.
This information points to your experience and expertise in your field. It also enhances your authority and trustworthiness. As a result, you demonstrate E-E-A-T right in your author bio.
The best part is that all this information is output as JSON schema markup, making it easier for search engines to know that you’re qualified to talk about the subjects you write about. As a result, you rank higher in searches around your keyword.
I highly recommend that you check out our article on boosting your author SEO for more information on using this tool.
Technical SEO
Technical SEO is a crucial aspect of website optimization, ensuring your site is accessible and crawlable by search engines. AIOSEO provides a range of tools to help you manage technical SEO, even if you have no coding or technical experience.
Let me show you some of my go-to technical SEO tools in AIOSEO.
Next-Gen Schema Generator
Schema markup (also called structured data) is a semantic language that helps search engines understand your content better. Adding it to your content:
In short, schema markup is a great way of improving your search visibility.
AIOSEO’s next-gen Schema Generator is particularly impressive, offering support for over 19 schema types.
The plugin makes adding schema markup for articles, products, recipes, events, and FAQs easier. Plus, you can even use it to create custom schema if the schema markup you want isn’t in the schema catalog.
If there’s one aspect of technical SEO I used to shy away from, it was schema markup implementation. Thankfully, I discovered AIOSEO and realized just how easy this plugin makes it.
For step-by-step instructions, be sure to check out our tutorial on adding schema markup in WordPress.
Redirection Manager & 404 Error Management
A Redirection Manager is a tool designed to handle URL redirects on your website. In other words, it points one URL to another (per your direction). It ensures that when a page is moved or deleted, or its URL is updated, both visitors and search engines are seamlessly redirected to the correct new location.
Without proper redirects, users may encounter 404 errors, leading to a poor user experience and potential SEO issues.
AIOSEO’s Redirection Manager is the most advanced of any WordPress SEO plugin I’ve ever used. It includes support for 301, 302, and 307 redirects, and more. In fact, it supports 19 redirect types in total, ensuring your needs are sufficiently met for any situation that may arise.
I also love that the intuitive interface makes managing multiple redirects easy. The plugin also includes automatic 404 error monitoring, alerting you when broken links are detected and suggesting appropriate redirects to maintain a seamless user experience.
This feature really blew me away!
Another cool feature is that AIOSEO also enables you to track your redirects using the redirect log. This ensures efficient management of all changes you make. Additionally, AIOSEO supports wildcard and regex redirects for advanced customization. If you manage a large website, you can manage bulk redirects using a CSV file.
In fact, the Redirection Manager is so powerful that it’s even capable of redirecting an entire site!
Sitemap Generator
Sitemaps act as a blueprint for your website, guiding search engines to your most important pages and ensuring efficient navigation. They also notify search engines whenever you publish new content or update existing pages, leading to faster indexing and improved visibility in search results.
AIOSEO’s Sitemap Generator is industry-leading as it offers support for different types of sitemaps. Examples include:
AIOSEO creates comprehensive XML sitemaps that include posts, pages, custom post types, categories, tags, and even media files. The plugin allows complete control over which content appears in your sitemaps, helping search engines prioritize the most relevant pages.
Additionally, AIOSEO automatically updates sitemaps when new content is added, ensuring search engines always have the latest version of your site’s structure. This is all thanks to the revolutionary way the plugin integrates with Google Search Console (GSC).
New to sitemaps?
Then, check out our tutorial on creating sitemaps in WordPress. You should also consider checking out our guide to sitemap best practices.
Robots.txt Editor
A robots.txt file is a critical tool for controlling how search engine crawlers and other bots interact with your website. Core functions include:
- Crawl management: Directs bots to prioritize valuable content while excluding low-priority or duplicate pages, thereby saving crawl budget.
- Sensitive content protection: Requests bots to avoid crawling confidential areas (e.g., login pages), though this is not a security measure.
- Server resource conservation: Limits excessive bot traffic to prevent server overload using directives like Crawl-delay.
- Sitemap integration: Links to XML sitemaps for efficient indexing.
AIOSEO offers a built-in Robots.txt Editor that you can access directly from your WordPress admin panel. This feature allows you to manage how search engine crawlers interact with your site, enabling you to control which pages or sections are crawled and indexed.
Using this editor, you can optimize crawl efficiency, protect sensitive content, and enhance your website’s SEO performance without editing files via FTP or using external tools manually.
AIOSEO’s Robots.txt Editor also allows you to import a robots.txt file from another site. This can save significant time.
Plus, you can use the robots.txt file to prevent AI crawlers from stealing your content or other types of bad bots from messing with your site.
For more details, check out our tutorial on editing a robots.txt file in WordPress.
Breadcrumb Navigation
Breadcrumbs serve as a secondary navigation system that aids both users and search engines in understanding a website’s structure. It presents a hierarchical trail of links, indicating a user’s current position within the site and facilitating easy navigation back to previous pages.
Breadcrumbs also have many SEO benefits, including helping search engines crawl and index your content better, enhancing UX, and more.
AIOSEO takes breadcrumb functionality to the next level with its advanced customization options, better schema integration, and more flexible positioning controls. Let me elaborate on that:
Primary Category Selection
Choose which category appears in breadcrumbs when multiple categories are assigned to a post. This ensures alignment with your target keywords. AIOSEO automatically adds schema markup for the primary category, reinforcing topical relevance.
Schema Markup Automation
Generate breadcrumb schema markup by default, helping search engines interpret site hierarchy and potentially triggering rich snippets in SERPs.
Flexible Display Options
Insert breadcrumbs via the Gutenberg block, shortcode (), widget, or PHP template code.
With AIOSEO, you hardly have to lift a finger to implement breadcrumbs. It’s that easy!
Just check out our tutorial on adding breadcrumbs, and you’ll see what I mean.
Advanced Features
Now that we’ve looked at the general features that most sites need from a WordPress SEO plugin, let’s quickly look at some of AIOSEO’s more advanced features.
Local SEO Features
AIOSEO offers robust tools to enhance your website’s local search visibility. Its core feature enables the effortless implementation of local business schema markup, helping search engines understand critical business details like name, address, phone number (NAP), and operating hours—resulting in richer search snippets and better local rankings.
The plugin also simplifies Google Maps integration, allowing you to embed interactive maps directly on your site.
This provides customers with instant directions to your physical location, improving user experience and local engagement.
For multi-location businesses, AIOSEO lets you define unique NAP details for each branch or service area, ensuring accurate representation in search results.
You can further refine local SEO by specifying business categories and subcategories, targeting relevant searches more precisely.
If your business targets local audiences, then you’ll definitely want to have AIOSEO’s Local SEO module in your digital marketing toolkit.
I’d also recommend that you check out our local SEO checklist to help ensure you tick all the boxes in your strategy.
WooCommerce SEO
AIOSEO offers advanced WooCommerce SEO features to optimize product pages and categories for search engines. You can easily optimize product titles and meta descriptions with dynamic content tags that automatically populate titles and descriptions with relevant content. The plugin also helps optimize product images with alt tags and redirects attachment URLs to remove thin content.
Other key highlights of features I liked in this module include:
- Global product attribute settings that save time by applying consistent SEO configurations across all products.
- Easy-to-implement product schema to display essential details like price, availability, and ratings in search results.
- WooCommerce-specific XML sitemaps to help search engines discover product variations more effectively.
- Social media integration for product pages, allowing users to customize how products appear when shared on platforms like Facebook or X.
These features make AIOSEO particularly appealing to store owners looking for an all-in-one solution to optimize their WooCommerce products.
Want a bigger edge over your competitors?
Then, you’ll be glad to know that AIOSEO also offers Google Merchant Center schema markup. This helps make your product pages more visible, engaging, and interactive.
These rich snippets help improve your click-through rates, resulting in more sales.
Before we move on to the next feature, I’d recommend that you check out our guide on WooCommerce SEO for tips on boosting your visibility and sales.
Search Statistics
One of the features I’m so excited to talk about in this AIOSEO review is Search Statistics. I’ve been using this feature since it was released, and it still blows me away how much data you can get from this module.
FYI, Search Statistics is a Google Search Console integration that pulls SEO data from GSC right into your WordPress dashboard.
But that’s not all!
If you’re like me and have used GSC to get insights on SEO performance, you’ve probably been overwhelmed by too much information and a hard-to-navigate interface.
Search Statistics solves this, as it only gives you the data you need. Plus, the dashboard is so intuitive that you know exactly where to get the metrics you want.
With Search Statistics, you can easily monitor SEO performance on many fronts. This powerful tool shows you SEO data, such as:
- Keyword rankings
- Content performance
- Search impressions
- Average CTR
- And more
Let me shine the spotlight on a couple of use cases I swear by.
Content Decay Tracking
One of this tool’s most underrated yet powerful features is its content decay tracking. This is an absolute game-changer for content marketers. Nothing stings quite like watching your hard-earned rankings, traffic, and revenue slip away due to aging content.
With just a few clicks, you can spot content in decline. Simply navigate to Search Statistics >> Content Rankings and analyze the Loss, Drop (%), and Performance tabs. These metrics reveal exactly which pieces need urgent attention so you can revive them before they drag down your SEO performance.
For a detailed look at this critical topic, be sure to read our guide on content decay.
Keyword Rank Tracker
Another powerful feature that blew me away with AIOSEO’s Search Statistics is the Keyword Rank Tracker. This tool enables you to monitor keyword performance over time—right inside your WordPress dashboard.
This feature has been instrumental in tracking my progress in search rankings and pinpointing content that required enhancement. Armed with this valuable data, I was able to make informed, data-driven adjustments to my SEO strategy. And, ultimately, refine my approach for better results.
Adding keywords to track is super easy and can be done:
Once added, you can see all the important keyword metrics right in your dashboard.
This tool makes tracking your keyword rankings in WordPress easy.
Search Statistics streamlines SEO monitoring by eliminating the need for costly third-party rank tracking tools. It provides a centralized platform to track organic traffic, identify top-performing pages, and monitor ranking fluctuations—empowering you to make data-driven decisions without additional expenses.
Custom User Role Management
For WordPress sites with multiple contributors, implementing and managing custom user roles isn’t just helpful—it’s critical protection for your SEO performance.
We’ve all heard the nightmares: a single accidental change by an over-permissioned user can wipe out months of rankings. That’s why proper role management serves as your first line of defense, ensuring team members only have the access they need to do their jobs without risking your site’s search visibility.
AIOSEO helps you do this with its SEO Custom User Roles feature.
To set custom user roles in AIOSEO, go to General Settings » Access Control.
Some SEO advantages of creating custom user roles include:
- Maintaining content quality: Managing user roles lets you control who can edit and publish new posts/pages to maintain quality standards.
- Optimizing your workflow: Different user roles allow you to streamline your content creation and optimization workflow. For example, authors can focus on writing, editors can handle SEO optimization, and admins can manage technical SEO tasks.
- Control SEO plugin access: Many WordPress SEO plugins have settings that can significantly impact your site’s optimization and search visibility if configured incorrectly. User role management allows you to limit access to only trusted SEO professionals.
Establishing clear user roles ensures accountability for all SEO changes on your site. By defining specific responsibilities for each role—such as SEO Editors, SEO Admins, Contributors, Authors, and Editors—you create a transparent framework where every optimization decision can be traced back to the responsible team member.
Pricing & Support
If you’re on a shoestring budget and looking for a powerful SEO solution, AIOSEO is it. The Lite (free) plan remains a fantastic option for those just starting out, providing essential features without any cost.
If you want to get access to more advanced SEO tools, you can start with AIOSEO’s Basic Plan for $49.60 per year for a single site.
However, if you want to take your SEO efforts to the next level, you should consider buying the Plus Plan for $99.60 per year (up to 3 sites). Or the Pro Plan for $199.60 per year (up to 10 sites).
Managing a large network of sites?
The Elite Plan of AIOSEO is for business owners with up to 100 sites. It costs just $299.60/year, making it one of the most affordable SEO solutions for enterprise brands and agencies. If you have a network of more than 100 sites, you can also get a custom plan to cater to them all.
The best part is that the Pro and Elite versions offer 1 year of professional priority support.
Support
This AIOSEO review would be incomplete if I failed to mention the excellent support I got whenever I had questions or needed a bit of guidance.
When evaluating an SEO plugin, the quality of its support is a critical factor. AIOSEO has garnered praise for its commitment to providing helpful and responsive assistance to its users. Here’s what one user had to say:
In my experience, here’s a breakdown of why AIOSEO’s support stands out:
Responsive & Helpful Assistance
Users consistently report positive experiences with AIOSEO’s support team, highlighting their prompt and effective responses. This is particularly valuable when encountering technical issues or needing guidance on complex SEO configurations.
AIOSEO’s support goes beyond simply addressing problems; they aim to educate users, empowering them to better understand and manage their website’s SEO.
Comprehensive Resources
AIOSEO provides a wealth of resources, including detailed documentation, tutorials, and guides. This allows users to find answers to common questions and learn how to maximize the plugin’s features.
These resources cater to users of all skill levels, ensuring that beginners and advanced users can find the necessary information.
On the support front, AIOSEO takes the crown.
AIOSEO Review: Your FAQs Answered
Is AIOSEO free?
AIOSEO offers a free version that you can use to optimize your site. Unlike most free versions of SEO plugins, this one has so many features that you can easily use to handle most of your SEO tasks.
Which is better: Yoast SEO or AIOSEO?
All in One SEO and Yoast SEO are both great plugins, so the comparison is pretty close. However, in my opinion (after using both extensively), AIOSEO is much easier to use and provides a better overall experience.
For example, if you’re new to SEO, AIOSEO’s SEO audit and TruSEO score provide a clear plan to improve your search engine rankings.
Finally, if you have more than one website, then you’ll save a lot of money with AIOSEO, as you can install it on multiple sites using the same license.
For more information, check out our article comparing AIOSEO and Yoast.
Which SEO plugin is best?
While “best” is subjective and depends on your specific needs, AIOSEO is consistently rated as the top SEO plugin for WordPress. It combines power, ease of use, and comprehensive features in a way that few other plugins can match.
Final Verdict: Is AIOSEO Worth It?
After extensive use, I can confidently say AIOSEO dominates the WordPress SEO plugin arena. It offers a potent blend of user-friendliness and comprehensive functionality.
Most of all, it does what it’s designed to do—help you improve your search rankings and drive organic traffic to your site.
Are the paid plans worth it?
I definitely recommend upgrading to the paid version of the plugin, as you get more features and greater flexibility over how you implement your SEO. AIOSEO’s competitive pricing plans offer value for money, making it a worthwhile investment if you’re looking to enhance your site’s SEO performance.
We hope this in-depth All in One SEO review has helped you find the best WordPress SEO plugin for your website. Once you’re done installing and activating the plugin, you may also want to check out our AIOSEO vs. Rank Math comparison or our list of the best WordPress plugins.
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